Drive Data-powered Growth πŸš€

​Read the book intro.

This book is for folks ready to use data to grow a SaaS product that has a steadily growing user base.

More specifically, the book is useful for you if:

  • You are a growth practitioner who is ready to collaborate with your data or engineering counterparts to collect and activate data to drive growth (increase product adoption and activation, habit formation, conversion and expansion).
  • You are a founder who is looking to do the same by yourself or by hiring a part-time/full-time growth professional.​
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Also, if you don't already have a basic understanding of customer data (a prerequisite), please go through this series of free guides.

When you buy the book today, you'll get access to the first drafts of 5 chapters which essentially represents 90% of the book. I'm working on the final chapter which is essentially a postscript essay. You will also find actionable prompts throughout the book that will encourage you to ponder and conduct small exercises.

Lastly, I'm hoping that the book will bring up many questions for you and I'll do my best to answer them all via email or LinkedIn.
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Later this year, I intend to launch a paid community which will be heavily discounted for folks who buy the GDG book.

If you've found my writing helpful, I'm certain you will find this book useful (and hopefully enjoyable too). πŸ₯